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Audience Connection
Build with the force
  • Finalist
  • SINGLE
  • GERMANY
  • SERVICEPLAN GERMANY
  • LEGO
Avant-Garde/Innovative: Avant-Garde/Innovative Audience Connection
  • Alex Schill - Global Chief Creative Officer
  • Matthias Harbeck - Chief Creative Officer
  • Sandra Loibl - General Creative Manager
  • Till Rothweiler, Andreas Daum - Creative Director
  • Monika Klingenfuss, Stefanie Keller, Franzisca Seippel - Account Management
  • Janus Berendts - Intern Copy
  • Richard Wegele, Niklas May, Alexander Kneifel, Efim Tamplon, Carl Eggert - Production, PLAN.NET GERMANY
  • Jochen Lenhard, Lukas Pachoinig, Victoria Wissmann, Maximilian Leipert, Sabrina Duchow, Hans Zieringer - Media Planning, MEDIAPLUS GERMANY
  • Roman Prochnow, Laura Staudinger, Ewald Pusch, Mirko Hampel, Timon Patris - Producer, NEVEREST
  • Johannes Maierbacher - DOP, Albert Coon

Explore Other Winners

Best Use of Influencer
GERMANY
Jägermeister "Bottle Track"
  • la red GmbH Berlin
  • Jägermeister
  • Finalist
Social Media & Influencer: Best Use Best Use of Influencer
Accessibility
SWEDEN
Make Room
  • Le bureau
  • Arbetsförmedlingen - The Swedish Public Employment Service
  • Finalist
Positive World Impact: Empowerment Accessibility
Health & Wellness
SWEDEN
Taking care of business
  • Le bureau
  • Arbetsförmedlingen - The Swedish Public Employment Service
  • Finalist
Film: Products & Services Health & Wellness
Best Use of Influencer
#SubtlySponsoredPosts
  • Leo Burnett
  • Samsung
  • Finalist
Social Media & Influencer: Best Use Best Use of Influencer
Food/Drink/Restaurants
COLOMBIA
SIEMBRA
  • Leo Burnett Bogota
  • AB InBev
  • Finalist
Public Relations: Products & Services Food/Drink/Restaurants
Crisis & Issue Management
COLOMBIA
SIEMBRA
  • Leo Burnett Bogota
  • AB InBev
  • Finalist
Public Relations: Best Use Crisis & Issue Management
Brand Loyalty
COLOMBIA
SIEMBRA
  • Leo Burnett Bogota
  • AB InBev
  • Finalist
Public Relations: Best Use Brand Loyalty
Corporate Image
COLOMBIA
SIEMBRA
  • Leo Burnett Bogota
  • AB InBev
  • Finalist
Public Relations: Best Use Corporate Image
Social/Environmental Good: Brand
AUSTRALIA
Bonds Re-Loved
  • Leo Burnett Melbourne
  • Bonds
  • Finalist
Direct & Collateral: Best Use Social/Environmental Good: Brand
Print/Outdoor
AUSTRALIA
PowerShare Stations
  • Leo Burnett Sydney
  • Samsung
  • Finalist
Activation & Engagement: Best Use Print/Outdoor