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Best Overall Production
Oreo x The Forbidden City Campaign
  • Silver
  • CAMPAIGN
  • CHINA
  • Bluefocus Digital
  • Oreo
Artistry & Craft in Advertising: Branded Content/Entertainment Best Overall Production
  • Li Yi-Tsung - Executive Creative Director
  • Yen Jen-Hui - Creative Director
  • Qiu Xianting - Senior Copywriter
  • Qi Kai - Assistant Vice President
  • Qian Bingyan - Account Director
  • Jia Xiaowen - Senior Art Director
  • Zhao Zhijun - Art Director
  • Liang Xiao - Account Manager
  • Zhao Xuan - Group Head
  • Tan Dexiang - Content Executive
  • Chen Hsuan-Kai - Creative Director
  • Zhang Ting - Senior Art Director
  • Xu Xinyi - Account Manager
  • Yu Songping - Account Executive
  • Wei Fangshan - Content Executive
  • Shi Dacheng - Strategy Planning Director
  • Xu Yu - Senior Planning Manager
  • Gu Jing - Creative Services Manager

Explore Other Winners

Financial & Investment
AUSTRALIA
AAMI Warning Spots
  • Ogilvy Australia
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Direct & Collateral: Products & Services Financial & Investment
Social/Environmental Good: Brand
AUSTRALIA
AAMI Warning Spots
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Direct & Collateral: Best Use Social/Environmental Good: Brand
Best Use of Medium
AUSTRALIA
AAMI Warning Spots
  • Ogilvy Australia
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Digital/Mobile: Best Use Best Use of Medium
Games
AUSTRALIA
BP RUN
  • Ogilvy Australia
  • BP
  • Finalist
Digital/Mobile: Mobile Platforms Games
Small Budget/Big Idea
AUSTRALIA
Six Word Scholarship
  • Ogilvy Australia
  • Swinburne Online
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Activation & Engagement: Best Use Small Budget/Big Idea
Travel/Leisure
GERMANY
Lazy Activists
  • Ogilvy Germany
  • German Rail
  • Finalist
Audio/Radio: Products & Services Travel/Leisure
Environment & Sustainability: Brand
GERMANY
Lazy Activists
  • Ogilvy Germany
  • German Rail
  • Finalist
Positive World Impact: Public Service Environment & Sustainability: Brand
Multicultural
GERMANY
MEIN KAMPF – AGAINST THE RIGHT-WING in the German elections
  • Ogilvy Germany
  • Gesicht Zeigen! An association encouraging people to stand against the right-wing in Germany
  • Finalist
Public Relations: Best Use Multicultural
Promotion of Peace: Charity/Non-Profit
GERMANY
MEIN KAMPF – AGAINST THE RIGHT-WING in the German elections
  • Ogilvy Germany
  • Gesicht Zeigen! An association encouraging people to stand against the right-wing in Germany
  • Finalist
Positive World Impact: Public Service Promotion of Peace: Charity/Non-Profit
Financial & Investment
GERMANY
The first house built by data
  • Ogilvy Germany
  • House Financing Bank Schwaebisch Hall
  • Finalist
Branded Content/Entertainment: Products & Services Financial & Investment