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Financial Software/Technology
Impossible Mascots
  • Finalist
  • SINGLE PLUS
  • BRAZIL
  • WMcCann
  • Mastercard
FINANCIAL ADVERTISING (formerly MIDAS): Consumer Financial Software/Technology
  • Adrian Botan - Chief Creative Officer Europe
  • Pierre Lipton - Global Executive Creative Director
  • Veronica Bertran - Managing Director
  • Oriol Bombi - EVP, Global Strategy Director
  • N/A - N/A
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Film: Best Use Small Budget/Big Idea
Social/Environmental Good: Brand
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Retail Stores & eCommerce
 THAILAND
Big In '68
  • TBWA (Thailand) Co., Ltd.
  • McDonald's
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Print: Products & Services Retail Stores & eCommerce
Product Innovation
 JAPAN
THE REBORN LIGHT
  • TBWA HAKUHODO
  • NISSAN MOTOR CO., LTD.
  • Finalist
Avant-Garde/Innovative: Avant-Garde/Innovative Product Innovation
New Platform
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#BPM100 DANCE PROJECT
  • TBWA HAKUHODO
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Social Media & Influencer: Platform New Platform
Social/Environmental Good: Charity/Non-Profit
 JAPAN
#BPM100 DANCE PROJECT
  • TBWA HAKUHODO
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Branded Content/Entertainment: Best Use Social/Environmental Good: Charity/Non-Profit
Social/Environmental Good: Brand
 JAPAN
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  • TBWA HAKUHODO
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Avant-Garde/Innovative: Avant-Garde/Innovative Social/Environmental Good: Brand
Creative Use of Data
 HONG KONG
Small Business Drive
  • TBWA Hong Kong
  • Lexus UX
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Creative Marketing Strategy/Effectiveness Creative Use of Data