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Retail Stores & eCommerce
HORNBACH "Smell of Spring"
  • Finalist
  • SINGLE
  • GERMANY
  • HEIMAT, Berlin
  • HORNBACH
Film: Products & Services Retail Stores & eCommerce
  • Guido Heffels - Chief Creative Officer
  • Matthias Storath - Chief Creative Officer
  • Marlon Fischer - Creative Director
  • Felix Pfannmüller - Creative Director
  • Stefan Wittemann - Art Director
  • Josefine Naß - Art Director
  • Michael Morgenbesser - Copywriter
  • Sandra Wulkow - Copywriter
  • Tim Holtkötter - Management Supervisor
  • Philippe Brandt - Management Supervisor
  • Franziska Lequen - Account Manager
  • Claudia Mauthner - Account Manager
  • Lisa Grafe - Account Manager
  • Kerstin Heffels - Agency Producer
  • Catherine Baikousis - Executive Producer
  • Felix Knabel - Producer
  • Christian Wegehenkel, Post Production - Post Production
  • Sam Hibbard - Director
  • Cerstin Cassidy - Sound Producer
  • Philipp Kacza, Timo Blunck, Michael Robb, Robert Hosp - Composer

Explore Other Winners

Social Good/Environment & Sustainability
Project #ShowUs
  • Razorfish
  • Dove
  • Silver
Creative Marketing Strategy/Effectiveness Social Good/Environment & Sustainability
Integrated Marketing
Project #ShowUs
  • Razorfish
  • Dove
  • Silver
Creative Marketing Strategy/Effectiveness Integrated Marketing
Social/Environmental Good: Brand
Project #ShowUs
  • Razorfish
  • Dove
  • Silver
Collaborations & Partnerships: Best Use Social/Environmental Good: Brand
Accessibility
Deaf 911
  • Saatchi & Saatchi Wellness
  • St. Ann's for the Deaf
  • Silver
Positive World Impact: Empowerment Accessibility
Earned Media
GERMANY
The Wall against Walls
  • Scholz & Friends Berlin GmbH / Rest of the World
  • Initiative Offene Gesellschaft e.V.
  • Silver
Public Relations: Best Use Earned Media
Small Budget/Big Idea
GERMANY
EMMA Cover – Sexist Man alive
  • Scholz & Friends Dusseldorf
  • EMMA Frauenverlags GmbH
  • Silver
Public Relations: Best Use Small Budget/Big Idea
Media/Entertainment/Events
GERMANY
Sound Images
  • Scholz & Friends Dusseldorf
  • Berlin Philharmonic
  • Silver
Print: Products & Services Media/Entertainment/Events
Newspaper/Magazine
GERMANY
Sound Images
  • Scholz & Friends Dusseldorf
  • Berlin Philharmonic
  • Silver
Print: Best Use Newspaper/Magazine
Small Budget/Big Idea
GERMANY
The Tampon Book: a book against tax discrimination
  • Scholz & Friends Dusseldorf
  • The Female Company
  • Silver
Direct & Collateral: Best Use Small Budget/Big Idea
Civic & Social Education: Brand
GERMANY
The Tampon Book: a book against tax discrimination
  • Scholz & Friends Dusseldorf
  • The Female Company
  • Silver
Positive World Impact: Public Service Civic & Social Education: Brand