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Public Relations
The Hyundai Patrol
  • Silver
  • STUDENT SINGLE
  • SOUTH KOREA
  • Sookmyung Women's University
  • Hyundai
STUDENT: Medium Public Relations
  • Min Joo Cho - Copywriter
  • Seo Young Park - Copywriter
  • Hye Lim Hong - Art Director
  • Seung Won Lee - Art Director
  • Jang Ho Moon - Professor/Instructor
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Cross-Platform
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BRANDED CONTENT/ENTERTAINMENT: Best Use Cross-Platform
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AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Audience Connection
Gaming
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BRANDED CONTENT/ENTERTAINMENT: Best Use Gaming
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DIRECT: Best Use Small Budget/Big Idea
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ACTIVATION & ENGAGEMENT: Best Use Social/Environmental Good: Brand
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PURPOSE: PURPOSE Human Rights
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FILM: Best Use Made for Online