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Positive World Impact
Make the Light Right
  • Finalist
  • STUDENT SINGLE
  • SOUTH KOREA
  • Hankuk university of foreign studies
  • WWF, UNESCO
STUDENT: Medium Positive World Impact
  • Junsik Woo - Student
  • Junwoo An - Student
  • Sumin Yu - Student
  • Bokyung Seo - Student
  • MinSeo Shin - Student
  • Bi Shin - Student
  • Minseo Kim - Student
  • Dongin Seo - Student
  • Yubin Lee - Student
  • Doyeon Kang - Student
  • Minjae Jung - Student
  • Jihye Kim - Student

Explore Other Winners

HUMOR
THAILAND
Uncle KFC's Rice Bowl
  • Wolf Bkk
  • KFC Thailand
  • Gold
BRANDED CONTENT/ENTERTAINMENT: Best Use HUMOR
USE OF AI FOR EFFECTIVENESS
GERMANY
GhostNetZero
  • Accenture Song Germany
  • WWF Germany
  • Silver
THE FUTURE NOW: EFFECTIVENESS USE OF AI FOR EFFECTIVENESS
RETAIL STORES
SWEDEN
Blackout Ad
  • Åkestam Holst NoA
  • IKEA
  • Silver
PRINT: Products & Services RETAIL STORES
HUMOR
5-Star Theater with Adam Driver
  • Amazon
  • Amazon
  • Silver
FILM: Best Use HUMOR
Best Use of Partnerships
Megan Thee [____]
  • Amazon
  • Amazon
  • Silver
SOCIAL MEDIA & INFLUENCER: Best Use Best Use of Partnerships
HUMOR
Dr. Rick
  • Arnold Worldwide
  • Progressive Insurance
  • Silver
FILM: Best Use HUMOR
HUMOR
Un-becoming Your Parents in Paris
  • Arnold Worldwide
  • Progressive Insurance
  • Silver
AUDIO/RADIO: Best Use HUMOR
POINT OF SALE
CHINA
The Harbin Back Rack Hack
  • BBDO China Co., Limited Shanghai Branch
  • Harbin Beer
  • Silver
CREATIVITY IN COMMERCE: BEST USE POINT OF SALE
Public Relations
PERU
HIDDEN USES
  • Brother Escuela de Creativos Lima
  • Vaseline
  • Silver
STUDENT: Medium Public Relations
Social/Environmental Good: NGO/PSA
HONG KONG
Safe Sketch
  • Cheil
  • Save the Children
  • Silver
DIGITAL/MOBILE: Mobile Platform Social/Environmental Good: NGO/PSA