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Use of Humor
Mayornnaise
  • Bronze
  • STUDENT CAMPAIGN
  • BRAZIL
  • Miami Ad School Brazil
  • Hellmann's
STUDENT: Film Craft/Video Craft Use of Humor
  • Manoela Turra - Copywriter
  • Mateo Gamarra - Art Director
  • Cadu Fragoso - Art Director
  • Tatiana Vivacqua - Art Director
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Cross-Platform
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McDonalds X Squid Game: Dare To Play
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BRANDED CONTENT/ENTERTAINMENT: Best Use Cross-Platform
RETAIL PROMOTIONS & COMPETITIONS
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CREATIVITY IN COMMERCE: BEST USE RETAIL PROMOTIONS & COMPETITIONS
Audience Connection
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AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Audience Connection
Gaming
 SWEDEN
Mission Talita
  • Åkestam Holst NoA
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BRANDED CONTENT/ENTERTAINMENT: Best Use Gaming
Small Budget/Big Idea
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Sleepfluencers
  • Åkestam Holst NoA
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ACTIVATION & ENGAGEMENT: Best Use Small Budget/Big Idea
Small Budget/Big Idea
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Sleepfluencers
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  • IKEA
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DIRECT: Best Use Small Budget/Big Idea
Social/Environmental Good: Brand
 UNITED KINGDOM
Al Jazeera
  • AKQA
  • Al Jazeera
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ACTIVATION & ENGAGEMENT: Best Use Social/Environmental Good: Brand
Human Rights
 UNITED KINGDOM
Al Jazeera
  • AKQA
  • Al Jazeera
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PURPOSE: PURPOSE Human Rights
Made for Online
 USA
5-Star Theater with Adam Driver
  • Amazon
  • Amazon
  • Finalist
FILM: Best Use Made for Online
HUMOR
 USA
5-Star Theater with Adam Driver
  • Amazon
  • Amazon
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SOCIAL MEDIA & INFLUENCER: Best Use HUMOR