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User-Generated Content
McDonald's Germany - #50for50 – Germany's longest sponsorship contract
  • Finalist
  • SINGLE PLUS
  • GERMANY
  • Jung von Matt AG
  • McDonald's Germany
SPORTS: Best Use User-Generated Content
  • Robert Zitzmann - Managing Director, Jung von Matt AG
  • Katja Kraus - Managing Director, Jung von Matt AG
  • Ronnie Patt - Executive Creative Director, Jung von Matt AG
  • Alexander Michaelsen - Executive Creative Director, Jung von Matt AG
  • Juliane Weber - Client Service Director, Jung von Matt AG
  • Michael Hülsbeck - Senior Art Director, Jung von Matt AG
  • Mattias Jahn - Creative Director, Jung von Matt AG
  • Alexandra Beck - Copywriter, Freelancer
  • Bernhard Hörlberger - Art Director, Freelancer
  • Felix Beham - Project Manager, Jung von Matt AG
  • Markus Weiß - Director Corporate Affairs, McDonald’s Deutschland LLC
  • Katharina Müller - Senior Team Manager Corporate Affairs, McDonald’s Deutschland LLC
  • Nina Methe - Senior Manager Corporate Affairs, McDonald’s Deutschland LLC
  • Christine Rathjen - Specialist Corporate Affairs, McDonald’s Deutschland LLC
  • Jonas Starick - Specialist Corporate Affairs, McDonald’s Deutschland LLC
  • Paul Wolf - Executive Producer, CNDY Film GmbH
  • Nikolaus Maronn - Executive Producer, CNDY Film GmbH
  • Sebastian Kortmann - Regie, CNDY Film GmbH
  • Immanuel Hackenberger - Edit & Motion Design, CNDY Film GmbH
  • Matthias Barkley - Producer, HARVEST DIGITAL AGRICULTURE GMBH

Explore Other Winners

Brand Design
GERMANY
Freedom Grams
  • SERVICEPLAN GERMANY
  • AROYA
  • Silver
Design: Brand Design Brand Design
Art Direction
GERMANY
Freedom Grams
  • SERVICEPLAN GERMANY
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Direct: Craft Art Direction
Art Direction
GERMANY
MINImalism
  • SERVICEPLAN GERMANY
  • MINI
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Design: Craft Art Direction
Graphic Design
GERMANY
MINImalism
  • SERVICEPLAN GERMANY
  • MINI
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Outdoor: Craft Graphic Design
Cinematography
GERMANY
The Wish
  • SERVICEPLAN GERMANY
  • PENNY
  • Silver
Film Craft Cinematography
Best Innovation
GERMANY
Dot Pad. The first smart tactile graphics display.
  • SERVICEPLAN GERMANY / SERVICEPLAN KOREA
  • Dot
  • Silver
THE FUTURE NOW: BEST USE Best Innovation
Bottle Design
SPAIN
The Unfair Bottle
  • Serviceplan Spain
  • Puerto de Indias
  • Silver
HELL'S KITCHEN - ALCOHOL: BEST USE Bottle Design
Made for Online
NORWAY
When Harry met Santa
  • T/A POL AS
  • Posten - The Norwegian Postal Service
  • Silver
Film: Best Use Made for Online
Social/Environmental Good: Brand
NORWAY
When Harry met Santa
  • T/A POL AS
  • Posten - The Norwegian Postal Service
  • Silver
Film: Best Use Social/Environmental Good: Brand
BRANDED CONTENT/ENTERTAINMENT
BRAZIL
A victory to be repeated
  • Tech and Soul, São Paulo
  • Mitsubishi Motors
  • Silver
SMALL AGENCY: BEST USE BRANDED CONTENT/ENTERTAINMENT