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Creative Use of Medium
Bihar, choosing tomorrow
  • Gold
  • SINGLE
  • SPAIN
  • LLYC
  • BBK Foundation
Avant-Garde/Innovative: Avant-Garde/Innovative Creative Use of Medium
  • David González Natal - General Creative Director
  • Julio Alonso Caballero - Creative Director
  • Guillermo Lecumberri - Consumer Engagement Director
  • Pablo Hernández de Urrutia - Senior Creative-Strategist Consultant
  • Carmen García-Morales - Accounts & PR Manager
  • Rubén Orozco - Sculptor
  • Jordi Serra - Prospectivist Consultant
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Innovation
 INDIA
The Killer Pack
  • VML
  • Maxx Flash
  • Finalist
Package & Product Design: Best Use Innovation
Non-Durable Household Goods
 INDIA
The Killer Pack
  • VML
  • Maxx Flash
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Package & Product Design: Products & Services Non-Durable Household Goods
Games
 USA
Wendyverse
  • VML
  • Wendy's
  • Finalist
Digital/Mobile: Best Use Games
Ambient
 SPAIN
Sugar Kids
  • VML HEALTH Spain
  • Spanish Ministry of Consumer Affairs
  • Finalist
Outdoor: Best Use Ambient
USE OF DATA
 SPAIN
Sugar Kids
  • VML HEALTH Spain
  • Spanish Ministry of Consumer Affairs
  • Finalist
PUBLIC RELATIONS: Best Use USE OF DATA
Gaming
 USA
Game Over for Headaches
  • Weber Shandwick
  • Excedrin by GSK Consumer Healthcare
  • Finalist
Branded Content/Entertainment: Best Use Gaming
Healthcare
 HUNGARY
Type Donation
  • White Rabbit Budapest
  • Adote
  • Finalist
SMALL AGENCY: Products & Services Healthcare
Travel/Leisure
 SWITZERLAND
No Drama
  • Wirz Communications AG
  • Switzerland Tourism
  • Finalist
Film: Products & Services Travel/Leisure
Made for Online
 SWITZERLAND
No Drama
  • Wirz Communications AG
  • Switzerland Tourism
  • Finalist
Film: Best Use Made for Online
Healthcare
 ARGENTINA
Degree Inclusive
  • Wunderman Thompson Argentina
  • UNILEVER
  • Finalist
Activation & Engagement: Product & Services Healthcare