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IN-STORE EXPERIENCE / CUSTOMER RETAIL
The Harbin Back Rack Hack
  • Finalist
  • SINGLE
  • CHINA
  • BBDO China Co., Limited Shanghai Branch
  • Harbin Beer
CREATIVITY IN COMMERCE: BEST USE IN-STORE EXPERIENCE / CUSTOMER RETAIL
  • Jan Hendrik Ott - Executive Creative Director
  • Lock Sin Chong - Executive Creative Director
  • Arthur Tsang - Chief Creative Officer
  • Chris Willo - Senior Creative Director
  • Yuanyuan Ma - Group Head
  • Tia Fang - Art Director
  • Shin Shen - Planning Manager
  • Beck You - CEO
  • Elvis Li - General Manager
  • Ody Zhu - Account Director
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Community Building
 CANADA
Pet-ition
  • Publicis Toronto
  • Mattie's Place
  • Bronze
PUBLIC RELATIONS: Best Use Community Building
Re-Brand Design
 CANADA
Publicis Nouveau
  • Publicis Toronto
  • Publicis Toronto
  • Bronze
DESIGN: BEST USE Re-Brand Design
Script/Copywriting
 CANADA
TIFF
  • Publicis Toronto
  • Rogers
  • Bronze
FILM CRAFT Script/Copywriting
CORPORATE SOCIAL RESPONSIBILITY (CSR)
 CANADA
Wildfire, Watchtowers
  • Publicis Toronto
  • Rogers
  • Bronze
PUBLIC RELATIONS: Best Use CORPORATE SOCIAL RESPONSIBILITY (CSR)
Environment/Climate Change & Sustainability
 CANADA
Wildfire, Watchtowers
  • Publicis Toronto
  • Rogers
  • Bronze
PURPOSE: PURPOSE Environment/Climate Change & Sustainability
Animation
 USA
Everything Covered – 100 Years of The New Yorker,
  • Roof Studio
  • The New Yorker
  • Bronze
FILM CRAFT Animation
HUMOR
 USA
The Dareful Handle
  • Saatchi & Saatchi
  • Toyota
  • Bronze
CREATIVITY IN COMMERCE: BEST USE HUMOR
Casting
 GERMANY
Bubbles
  • Saatchi & Saatchi Germany
  • Deutsche Telekom
  • Bronze
FILM CRAFT Casting
NGO/CHARITY
 GERMANY
Equal Communication
  • Scholz & Friends
  • TERRE DES FEMMES
  • Bronze
AUDIO/RADIO: Products & Services NGO/CHARITY
Script/Copywriting
 GERMANY
Equal Communication
  • Scholz & Friends
  • TERRE DES FEMMES
  • Bronze
AUDIO/RADIO: Craft Script/Copywriting