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IN-STORE EXPERIENCE / CUSTOMER RETAIL
The Harbin Back Rack Hack
  • Finalist
  • SINGLE
  • CHINA
  • BBDO China Co., Limited Shanghai Branch
  • Harbin Beer
CREATIVITY IN COMMERCE: BEST USE IN-STORE EXPERIENCE / CUSTOMER RETAIL
  • Jan Hendrik Ott - Executive Creative Director
  • Lock Sin Chong - Executive Creative Director
  • Arthur Tsang - Chief Creative Officer
  • Chris Willo - Senior Creative Director
  • Yuanyuan Ma - Group Head
  • Tia Fang - Art Director
  • Shin Shen - Planning Manager
  • Beck You - CEO
  • Elvis Li - General Manager
  • Ody Zhu - Account Director
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BRANDED CONTENT/ENTERTAINMENT
 KAZAKHSTAN
The National Sport of Kazakhstan
  • GForce Grey
  • Ruh Fighting
  • Silver
SMALL AGENCY: BEST USE BRANDED CONTENT/ENTERTAINMENT
CUSTOMER EXPERIENCE
 GERMANY
"Miniatur Warmland"
  • Grabarz & Partner Werbeagentur GmbH
  • Telekom
  • Silver
DESIGN: BEST USE CUSTOMER EXPERIENCE
Politics & Government
 GERMANY
European Election Campaign
  • HeimatTBWA\
  • FDP - Free Democrats
  • Silver
PUBLIC RELATIONS: Products & Services Politics & Government
Acting
 GERMANY
Obey your Hands.
  • HeimatTBWA\
  • HORNBACH Baumarkt AG
  • Silver
FILM CRAFT Acting
POSTERS
 SOUTH KOREA
Night Fishing
  • INNOCEAN
  • Hyundai Motor Company
  • Silver
DESIGN: BEST USE POSTERS
USE OF DATA
 GERMANY
Kia Soundscapes
  • INNOCEAN Berlin
  • Kia Europe
  • Silver
AUDIO/RADIO: Best Use USE OF DATA
Digital/Mobile
 GERMANY
CAMDOM
  • INNOCEAN Berlin
  • Billy Boy
  • Silver
PUBLIC RELATIONS: Best Use Digital/Mobile
USE OF DATA
 COSTA RICA
Back Home
  • Joystick, FIFCO
  • Imperial
  • Silver
PUBLIC RELATIONS: Best Use USE OF DATA
Production Accomplishment
 CANADA
47
  • Klick Health
  • Café Joyeux
  • Silver
BRANDED CONTENT/ENTERTAINMENT: CRAFT Production Accomplishment
Voice Activation
 CANADA
Voice 2 Diabetes
  • Klick Health
  • KVI Brave Fund INC.
  • Silver
DIGITAL/MOBILE: Best Use Voice Activation