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Games
The Marathumb Challenge
  • Finalist
  • SINGLE PLUS
  • USA
  • Doner
  • Saucony
DIGITAL/MOBILE: Mobile Platform Games
  • David DeMuth - CEO
  • Ben Grossman - President
  • Colin Jeffery - Chief Creative Officer
  • Justin Bilicki - EVP, Executive Creative Director
  • Jeff Beck - Group Creative Director
  • Liam Soren - Creative Director
  • Angelo Patrona - Creative Director
  • Dylan Lang - Associate Creative Director
  • Wendy DeWindt - EVP, Group Account Director
  • Christopher Kelley - Associate Design Director
  • Jennie Hochthanner - Director of Integrated Production
  • Domenic Caruso - Senior Broadcast Producer
  • Jessica Shamma - Senior Integrated Producer
  • Maddie Sager - Senior Account Executive
  • Kathryn Smith - Associate Director of Project Management
  • Sarah Whitton - Production Manager
  • Alex DeMuth - Associate Director of Strategy
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RESTAURANTS/FAST FOOD
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COLLABORATIONS & PARTNERSHIPS: Products & Services RESTAURANTS/FAST FOOD
Cross-Platform
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McDonalds X Squid Game: Dare To Play
  • Akcelo
  • McDonalds Australia
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COLLABORATIONS & PARTNERSHIPS: Best Use Cross-Platform
Cross-Platform
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McDonalds X Squid Game: Dare To Play
  • Akcelo
  • McDonalds Australia
  • Finalist
BRANDED CONTENT/ENTERTAINMENT: Best Use Cross-Platform
RETAIL PROMOTIONS & COMPETITIONS
 AUSTRALIA
McDonalds X Squid Game: Dare To Play
  • Akcelo
  • McDonalds Australia
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CREATIVITY IN COMMERCE: BEST USE RETAIL PROMOTIONS & COMPETITIONS
Audience Connection
 AUSTRALIA
McDonalds X Squid Game: Dare To Play
  • Akcelo
  • McDonalds Australia
  • Finalist
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Audience Connection
Gaming
 SWEDEN
Mission Talita
  • Åkestam Holst NoA
  • Talita
  • Finalist
BRANDED CONTENT/ENTERTAINMENT: Best Use Gaming
Small Budget/Big Idea
 SWEDEN
Sleepfluencers
  • Åkestam Holst NoA
  • IKEA
  • Finalist
ACTIVATION & ENGAGEMENT: Best Use Small Budget/Big Idea
Small Budget/Big Idea
 SWEDEN
Sleepfluencers
  • Åkestam Holst NoA
  • IKEA
  • Finalist
DIRECT: Best Use Small Budget/Big Idea
Social/Environmental Good: Brand
 UNITED KINGDOM
Al Jazeera
  • AKQA
  • Al Jazeera
  • Finalist
ACTIVATION & ENGAGEMENT: Best Use Social/Environmental Good: Brand
Human Rights
 UNITED KINGDOM
Al Jazeera
  • AKQA
  • Al Jazeera
  • Finalist
PURPOSE: PURPOSE Human Rights