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Positive World Impact
18+ PAUSE
  • Finalist
  • STUDENT SINGLE (1 main execution, 1 Case Study/supplemental)
  • SOUTH KOREA
  • Kwangwoon University
  • Netflix
STUDENT: Medium Positive World Impact
  • Minsung Kang - Art Director
  • Donggeon Han - Copywriter
  • Eunseo Ko - Planner / Strategist
  • Yeeun Lee - Planner / Strategist
  • Eunjo Kim - Art Director

Explore Other Winners

Best Use of Partnerships
SINGAPORE
Vaseline and The Real Nigerian Prince
  • Leo Singapore
  • Vaseline
  • Bronze
SOCIAL MEDIA & INFLUENCER: Best Use Best Use of Partnerships
Social/Environmental Good: NGO/PSA
The Petition Papers
  • McKinney
  • Wildlife Conservation Society
  • Bronze
PRINT: BEST USE Social/Environmental Good: NGO/PSA
Environment/Climate Change & Sustainability
The Petition Papers
  • McKinney
  • Wildlife Conservation Society
  • Bronze
PURPOSE: PURPOSE Environment/Climate Change & Sustainability
Audience Connection
GERMANY
Toothpaste bought in the Lidl.
  • MEDIAPLUS GERMANY
  • LIDL
  • Bronze
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Audience Connection
Positive World Impact
Google Braille
  • Miami Ad School Madrid
  • Google
  • Bronze
STUDENT: Medium Positive World Impact
Avant-Garde/Innovative
SENSE+
  • Miami Ad School Madrid
  • CANAL+
  • Bronze
STUDENT: Medium Avant-Garde/Innovative
New Director
You Wouldn't
  • Morgan & Morgan
  • Morgan & Morgan
  • Bronze
FILM CRAFT New Director
Use of AI
JAPAN
The Social Network “Y” — Guaranteed to Go Viral
  • no plan inc.
  • NOT ME THAT WENT VIRAL
  • Bronze
DIGITAL/MOBILE: Best Use Use of AI
Insurance
THAILAND
Unfading Love
  • Ogilvy Bangkok
  • Thai Life Insurance
  • Bronze
FINANCIAL: Consumer Insurance
Pushing Culture
CHINA
From Delivery Rider to Urban Racer
  • RESEE
  • TaoBao Delivery
  • Bronze
SMALL AGENCY: Best Use Pushing Culture