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Art Direction
Lose Yourself in a Book
  • Bronze
  • CAMPAIGN
  • CHINA
  • Cheil PengTai Beijing/Cheil Hong Kong
  • Penguin
Artistry & Craft in Advertising: Design Art Direction
  • Paul Chan - CCO
  • Wei Xu - CD
  • Lili Jiang - CD
  • Ivan Au - CD
  • Ivan Au - AD
  • Tengtao Yuan - AD
  • Zhengsong Qi - AD
  • Changming Yang - AD
  • Paul Chan - Copy Writer
  • Wei Xu - Copy Writer
  • Lili Jiang - Copy Writer
  • Yuhan Zhao - Copy Writer
  • Agnes Ho - Copy Writer
  • Xiaoshan Zheng - Copy Writer
  • Suyuan Xu - Copy Writer
  • Junli Hu - Illustrator
  • Alan Wong - Illustrator
  • Kuri Huang - Illustrator
  • Lulu Chen - Illustrator
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  • Grey Group Hong Kong
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FINANCIAL ADVERTISING (formerly MIDAS): Consumer Banks: Commercial + Retail
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  • Grey Group Hong Kong
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FINANCIAL ADVERTISING (formerly MIDAS): Use of Discipline/Medium Sponsorship
Direct
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  • Grey Group Hong Kong
  • HSBC Commercial Banking
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FINANCIAL ADVERTISING (formerly MIDAS): Use of Discipline/Medium Direct
Outdoor/Transit/Out-of-Home
 HONG KONG
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  • Grey Group Hong Kong
  • HSBC Commercial Banking
  • Finalist
FINANCIAL ADVERTISING (formerly MIDAS): Use of Discipline/Medium Outdoor/Transit/Out-of-Home
Corporate Image
 HONG KONG
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  • Grey Group Hong Kong
  • HSBC Commercial Banking
  • Finalist
FINANCIAL ADVERTISING (formerly MIDAS): Business to Business Corporate Image
Social/Environmental Good: Charity/Non-Profit
 JAPAN
Hankograph
  • Grey Worldwide Tokyo
  • WILDAID
  • Finalist
Film: Best Use Social/Environmental Good: Charity/Non-Profit
Social Media
 JAPAN
The Hairy Tale
  • Grey Worldwide Tokyo
  • PANTENE
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Digital/Mobile: Mobile Platforms Social Media
Viral
 JAPAN
The Hairy Tale
  • Grey Worldwide Tokyo
  • PANTENE
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Social Media & Influencer: Best Use Viral
Best Use of Influencer
 JAPAN
The Hairy Tale
  • Grey Worldwide Tokyo
  • PANTENE
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Social Media & Influencer: Best Use Best Use of Influencer
Accessibility
 BRAZIL
Accessibility Mat
  • GTB Brasil
  • Ford Motor Company
  • Finalist
Positive World Impact: Empowerment Accessibility