Winners Gallery

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Small Budget/Big Idea
Pre-Hated
  • Finalist
  • SINGLE PLUS
  • UNITED KINGDOM
  • OLIVER / U-Studio
  • Marmite
DIRECT: Best Use Small Budget/Big Idea
  • Rod Sobral - Global Chief Creative Officer
  • Paul Turner - Creative Director / Writer / Art Director
  • Magnus Thorne - Creative Director / Writer / Art Director
  • Andrew Tuffs - Creative Director
  • Tanya Lock Achilleos - Creative Producer
  • Christiaan Rautenbach - Editor
  • Alistair Hood - Cameraman
  • Sara Lim - Accunt Director
  • Sophie Allan - Brand Manager

Explore Other Winners

Technology
GERMANY
Dot Pad. The first smart tactile graphics display.
  • SERVICEPLAN GERMANY / SERVICEPLAN KOREA
  • Dot Incorporation
  • Silver
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Technology
Positive World Impact
SOUTH KOREA
Noto Sans LIE
  • Sookmyung Women's University / Hongik University
  • Google Fonts
  • Silver
STUDENT: Medium Positive World Impact
Travel/Leisure
OutHorse Your Email
  • SS+K
  • Business Iceland
  • Silver
ACTIVATION & ENGAGEMENT: Product & Services Travel/Leisure
Durable Goods
JAPAN
SHELLMET
  • TBWA HAKUHODO
  • Koushi Chemical Industry Co., Ltd.
  • Silver
PACKAGE & PRODUCT DESIGN: Products & Services Durable Goods
BRANDED CONTENT
CHINA
Translating Joy
  • TBWA\BOLT Shanghai, TBWA\Juice Beijing
  • BMW
  • Silver
NYF AUTOSHOW: Best Use BRANDED CONTENT
Community Building
CANADA
#FindTheKetchupBoatGuy
  • The Kitchen
  • Heinz Tomato Ketchup
  • Silver
PUBLIC RELATIONS: Best Use Community Building
Earned Media
CANADA
#FindTheKetchupBoatGuy
  • The Kitchen
  • Heinz Tomato Ketchup
  • Silver
PUBLIC RELATIONS: Best Use Earned Media
Social Media
CANADA
#FindTheKetchupBoatGuy
  • The Kitchen
  • Heinz Tomato Ketchup
  • Silver
PUBLIC RELATIONS: Best Use Social Media
GAMIFICATION
CANADA
Feeding Gamers
  • The Kitchen
  • Delimex
  • Silver
ADVERTISING MARKETING EFFECTIVENESS: BEST USE GAMIFICATION
Celebrity/Influencer
Naija Odyssey
  • Translation
  • WhatsApp
  • Silver
COLLABORATIONS & PARTNERSHIPS: Best Use Celebrity/Influencer