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Best Innovation
Quest for Dyslexia
  • Silver
  • CAMPAIGN
  • CHINA
  • Cheil Hong Kong / Cheil PengTai Beijing
  • Samsung
THE FUTURE NOW: BEST USE Best Innovation
  • Paul Chan - Chief Creative Officer / Copywriter
  • Wilson Ang - GCD / Copywriter
  • Kimmy Liu - ECD
  • Edmond Leung - Senior Art Director
  • Timothy Tian - ACD
  • Xiaoguang Ren - ACD
  • Leslie Liu - Senior Copywriter
  • Eric Song - CEO, HOBA
  • Alex Liu - CMT, HOBA
  • Yuan Lu - Director, HOBA
  • Claude Zhang - Editor, HOBA
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Explore Other Winners

PUSHING CULTURE
 ITALY
NoTitle
  • TBWA\ Milan
  • Wired
  • Finalist
PUSHING CULTURE (FORMERLY BRAVE WORK/BRAVE CLIENT) PUSHING CULTURE
USE OF DATA
 UNITED ARAB EMIRATES
Chickenstock
  • TBWA\Raad Dubai
  • KFC
  • Finalist
Digital/Mobile: Best Use USE OF DATA
Digital/Mobile/Social
 UNITED ARAB EMIRATES
Chickenstock
  • TBWA\Raad Dubai
  • KFC
  • Finalist
Branded Content/Entertainment: Discipline Digital/Mobile/Social
Collaborations & Partnerships
 CHINA
adidas NEO Gymastics x Just Dance
  • TBWA\Shanghai
  • adidas
  • Finalist
SPORTS: Best Use Collaborations & Partnerships
Tiktok
 CHINA
adidas NEO Gymastics x Just Dance
  • TBWA\Shanghai
  • adidas
  • Finalist
SOCIAL MEDIA & INFLUENCER: Platform Tiktok
Innovation
 CHINA
adidas NEO Gymastics x Just Dance
  • TBWA\Shanghai
  • adidas
  • Finalist
Collaborations & Partnerships: Best Use Innovation
Social/Environmental Good: Brand
 CHINA
THE BLACK SPHERE
  • Tencent Technology (Shenzhen) Co.Ltd
  • Tencent IEG Social Value Exploration Center
  • Finalist
Branded Content/Entertainment: Best Use Social/Environmental Good: Brand
Best Use of Influencer
 USA
How to become a Bridgerton
  • the community
  • Tanqueray and Netflix Marketing Partnerships
  • Finalist
SOCIAL MEDIA & INFLUENCER: Best Use Best Use of Influencer
Casting
 USA
How to become a Bridgerton
  • the community
  • Tanqueray and Netflix Marketing Partnerships
  • Finalist
Branded Content/Entertainment: CRAFT Casting
Sponsorship Integration
 USA
How to become a Bridgerton
  • the community
  • Tanqueray and Netflix Marketing Partnerships
  • Finalist
Branded Content/Entertainment: Best Use Sponsorship Integration