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FOOD & DRINK
The Harbin Back Rack Hack
  • Finalist
  • SINGLE
  • CHINA
  • BBDO China Co., Limited Shanghai Branch
  • Harbin Beer
CREATIVITY IN COMMERCE: Products & Services FOOD & DRINK
  • Jan Hendrik Ott - Executive Creative Director
  • Lock Sin Chong - Executive Creative Director
  • Arthur Tsang - Chief Creative Officer
  • Chris Willo - Senior Creative Director
  • Yuanyuan Ma - Group Head
  • Tia Fang - Art Director
  • Shin Shen - Planning Manager
  • Beck You - CEO
  • Elvis Li - General Manager
  • Ody Zhu - Account Director
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AUDIO/RADIO: Best Use Streaming
PHOTOGRAPHY
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DESIGN: BEST USE PHOTOGRAPHY
Outdoor
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STUDENT: Medium Outdoor
Use of Humor
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STUDENT: Film Craft/Video Craft Use of Humor
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PROMOTIONAL ITEMS
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EMOJI COKE
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CREATIVITY IN COMMERCE: BEST USE PROMOTIONAL ITEMS