LUX My Algorithm

• Award : Finalist
• ENTRY TYPE : SINGLE (1 main execution, 1 Case Study/supplemental)
• Country : SINGAPORE
• Company : VML Singapore
• Brand : LUX

• Talent Credits
• Marco Versolato - Chief Creative Officer, WPP@Unilever
• Hinoti Joshi - Managing Director, Unilever
• Mateusz Mroszczak - Chief Creative Officer
• Yuxuan Heng - Associate Creative Director
• Ricardo Tronquini - Senior Creative Director
• Jamie Que - Creative Director
• Prashanth Murthy - Senior Strategy Director
• Gerri Hamill - Head of Production, WPP@Unilever
• Len de Rosales - Group Account Director
• Sean Axel Hoon - Account Manager
• Fililmi Zin - Motion Graphics Designer
• Shin Ooi - Editor
• Benjamin Low - Senior Online Editor
• Jeremiah Marcelo - Senior Editor
• Rudy Wong - Motion Graphics Designer
• Luis Calvo - Online Editor
• Bareesha Singh - Account Servicing Intern
• Vincen Yong - Senior Project Manager
• Zakee Talib - Production Coordinator
• Liyana Shari - Project Manager
• Team Chameleon - Production
• WPP Unite Philippines - Media
• Jessica Hartley - PR Owner/Chief Executive Officer
• C2 South Africa - Post Production
• Jenna Son - Global Account Director, Byte Dance
• Casting Tree - Influencer Casting
• Debbi Vandeven - Global Chief Creative Officer
• Rafael Pitanguy - Deputy Global Chief Creative Officer
• Bas Korsten - Global Chief Creative Officer Innovation
• Paul Nagy - Chief Creative Officer, APAC
• Nimesh Desai - Chief Executive Officer
• David Dahan - Managing Director, WPP@Unilever
• Rahul Mavlankar - Regional Client Partner APAC - Meta
• Nicolas Damiens - Director of Beauty Design
• Jon Loke - ECD
• Lasma Simamora - Jr Art Director
• Joscelyn Heng - Senior Art Director
• Lovinia Ee - Senior Art Director
• Reza Nooresani - Art Director
• Rhonda Wong - Art Director
• Ee Min Goh - Art Director
• Min Yi Chew - UI Designer Intern
• Rebecca Tan - Junior Art Intern
• Amy Worley - Global Chief Communications Officer
• Domingo Moreno - Chief Strategy Officer
• Bruno Vieira Brixel - Music Director
• Vanessa Mafra - Executive Producer
• Eduardo Karas - Music Director
• Filipe Resende - Music Director
• Flavia Medeiros - Project Manager
• Kaleb Oliviera - Project Manager
• Lari Storch - Head of New Business-CANJA Audio Culture
• Carlos Schmitt - Music and Sound Design
• Nando de Castro - Audio Production
• Aloizio Lows - Audio Production
• Luke Pidgeon - Producer