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ENTERTAINMENT/MEDIA
TRUE BLUE TEXTILE PROJECT
  • Finalist
  • SINGLE PLUS
  • JAPAN
  • TBWA HAKUHODO
  • FOREARTH
OUTDOOR: Products & Services ENTERTAINMENT/MEDIA
  • Hosoda Takahiro - Chief Creative Officer
  • Mariko Tozawa - Senior Copywriter
  • Hikari Watanabe - Activation Planner
  • Yoshihiro Kono - Art Director
  • Kyosuke Hashimoto - PR Planner
  • Taisuke Kudo - Senior Contents Producer
  • Wataru Ito - Producer
  • Shun Sasaki - Producer
  • Atsushi Kikkawa - Strategic Planner
  • Rihoko Nikaya - Strategic Planner
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CUSTOMER ACQUISITION & RETENTION
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PRICE PACKS
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CREATIVITY IN COMMERCE: BEST USE CUSTOMER ACQUISITION & RETENTION
Social/Environmental Good: Brand
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Rainbow Wool
  • SERVICEPLAN GERMANY
  • Schäferei Stücke
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ACTIVATION & ENGAGEMENT: Best Use Social/Environmental Good: Brand
Celebrity/Influencer
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Rainbow Wool
  • SERVICEPLAN GERMANY
  • Schäferei Stücke
  • Finalist
COLLABORATIONS & PARTNERSHIPS: Best Use Celebrity/Influencer
Social/Environmental Good: Brand
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Rainbow Wool
  • SERVICEPLAN GERMANY
  • Schäferei Stücke
  • Finalist
PACKAGE & PRODUCT DESIGN: Best Use Social/Environmental Good: Brand
FASHION/BEAUTY
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Rainbow Wool
  • SERVICEPLAN GERMANY
  • Schäferei Stücke
  • Finalist
CREATIVITY IN COMMERCE: Products & Services FASHION/BEAUTY
EXPERIENTIAL B2C ACTIVATIONS
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Rainbow Wool
  • SERVICEPLAN GERMANY
  • Schäferei Stücke
  • Finalist
DESIGN: BEST USE EXPERIENTIAL B2C ACTIVATIONS
Events & Stunts
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THE RÜGENWALDER MÜHLE #WURSTPROMOTER
  • SERVICEPLAN GERMANY
  • Rügenwalder Mühle
  • Finalist
PUBLIC RELATIONS: Best Use Events & Stunts
Emergency Relief
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Animal Alerts
  • SERVICEPLAN GERMANY / L&C
  • PetPace
  • Finalist
PURPOSE: PURPOSE Emergency Relief
Real-Time Response
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Animal Alerts
  • SERVICEPLAN GERMANY / L&C
  • PetPace
  • Finalist
ACTIVATION & ENGAGEMENT: Best Use Real-Time Response
Social/Environmental Good: Brand
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Animal Alerts
  • SERVICEPLAN GERMANY / L&C
  • PetPace
  • Finalist
OUTDOOR: Best Use Social/Environmental Good: Brand