In 1995, Rodolfo Borrell earned a Bachelor’s Degree in Advertising at Universidad Iberoamericana in Santo Domingo. That same year he began his career as an assistant in the creative department at Pagés BBDO. In 1996 he moves to Nazca Cumbre Saatchi & Saatchi to work as Junior Art Director; seven months later he joins Young & Rubicam / Damaris as Art Director. In 1999 he returns to Pagés BBDO as Creative Director for retail accounts, where he wins his first local and international awards.
In 2008, Borrell was promoted to VP Chief Creative Officer, becoming member of the Pagés Group board of directors. Two years later he was promoted to Vice President of Pagés BBDO & Chief Creative Officer. During his time in Pagés BBDO he helps the agency become the largest in the country in Business, Creative awards and Digital capabilities.
In 2014 he joined J Walter Thompson in Bogota Colombia as Creative Vice President & Chief Creative Officer with the task of turning the agency into one of the most creative in the country. In his first year he made the agency the number one in Creative Awards and also won Digital Agency of the year. In 2018 he moved back to Pagés BBDO this time as President & Chief Creative Officer.
With over 650 awards in local and international advertising festivals he has been placed among the most awarded creative in Latin America. His most important awards include festivals such as The One Show, Clio, D&AD, FIAP, New York Festival, El Ojo de Iberoamérica, El Sol, Festival of Antigua, London Festival, Caribbean Festival, Wave, Volcan, El Dorado, The Cup, EFFIE and the Cannes Festival where he has won a total of 25 Lions.
In 2008, the Won Report placed him in the top ten list of Chief Creative Officers of the world. Adlatina magazine placed Rodolfo Borrell among the top 20 creative directors of the decade. In 2016 and 2017 he led J. Walter Thompson Colombia to be the most awarded Colombian Agency in international festivals and also with the digital agency award of the year. In 2018 he was highlighted as one of the most influential professionals in Latin America. Today, placing Pagés BBDO in the list of the 100 Best Creative and Effective agencies in the world. He is also a member of the prestigious Miami Ad School advisory board in Punta Cana.
Lindsay Brillson is the Head of Advertising at Red Antler, the leading brand company for startups and new ventures. Since joining Red Antler two years ago, Lindsay has built the company’s formal advertising practice from the ground up, notably leading the creation of campaign work for over 20 brands, including Burrow’s ‘Good For Nothing,’ and Hinge’s ‘Designed to be Deleted.’
Under Lindsay’s creative direction, her team does the difficult work of introducing new things into the world through advertising - work that has been recognized for its ability to strike an emotional chord, while also explaining what these products or services are.
Prior to joining Red Antler, Lindsay worked her way up from Copywriter to Creative Director at agencies like Wunderman, TribalDDB, McCann Erickson, and MRY - pushing for left-of-center ideas across everything from direct mail to digital to TV.
Lindsay graduated from Princeton with a degree in English Literature and Music Performance, both of which have been surprisingly useful at various points in her career.
Nathalie Brown is an Executive Creative Director at VMLY&R where she oversees the Rolex, Office Depot and F-Factor business and this year launched a campaign for Bumble, a women first social networking app, during the Super Bowl featuring Serena Williams. She has also served as creative lead on Cirque du Soleil, MTV Staying Alive Foundation, Hampton Inn and, recently, oversaw the launch of the Feminist Letters, a typeface created to amplify voices advocating gender equality. Prior to VMLY&R, Nathalie was a Creative Director at McCann Erickson, running the Chicco baby gear business as well as several General Mills brands. During her tenure at McCann, she created highly recognized campaigns for Verizon Wireless, MasterCard, Staples, Wendy’s, Nature Valley, and Coca-Cola.
Nathalie graduated from the School of Visual Arts and hasn’t left the neighborhood since, although she now has new roommates - her husband and two daughters.
Paul has been at the creative helm of Cheil since 2012.
Under his guidance, the agency has consistently punched above its weight—twice winning 'Agency Of The Year' at Spikes Asia 2017 & 2019, twice 'Regional Agency Of The Year (Asia)' at London International Awards 2017 & 2019, twice 'Regional Agency Of The Year (APAC)' at New York Festivals 2018 & 2019, and 'Agency Of The Year' at Kam Fan 2019, Ad Stars 2019 and LIA Chinese Creativity 2019.
In the 2018 WARC/Gunn Report, Cheil was the #1 ranked agency in Hong Kong and #37 in the 'World's Top 50 Creative Agencies'. It also ranked #1 in Hong Kong and #5 overall in Campaign Brief Asia’s Creative Rankings 2018—winning 'HK Creative Agency Of The Year' along the way. In the Cannes Lions Global Creativity Report 2019, the agency ranked Top 5 in Asia.
Paul himself was Hong Kong's #1 ranked creative for two years running in Campaign Brief Asia’s Creative Rankings 2017 & 2018 and Campaign Brief's THE WORK 2017, 2018 & 2019.
He was also the world's 5th highest-ranked ECD in The Drum's Big Won Rankings 2018—as well as the 5th 'Hottest Creative in Asia’ and 5th ‘Most Awarded Creative Leader’ in Campaign Brief Asia’s Creative Rankings 2018.
In 2018, Paul also topped Campaign Brief Asia’s poll of the region's most respected creative leaders to be named ‘Asia's Emerging Creative Leader of the Year’.
Paul has judged at every major award show, including: Cannes, D&AD, The One Show (twice), London International Awards (three times), Clio, Spikes Asia, AdFest, Ad Stars, New York Festivals (four times), One Show Greater China, Longxi Nova, Festival Volcán, Citra Pariwara, Taiwan 4As Creative Awards, the A-List Hollywood Awards, One Eyeland Awards and the Lisbon Advertising Festival.
Beyond his passion for the business, Paul is married with a beautiful wife and two very loud kids, none of whom give a flying hoot about his rankings.
Ray has over 15 years’ experience in the advertising industry, having worked at a wide range of agencies and a number of categories including art, financial services and tech. In 2002 Ray began his advertising career as an intern at BBDO New York. From there, he worked his way up at a number of shops in New York from DDB to smaller boutiques like TAXI. Ray joined Droga5 New York in 2012 and is currently an Executive Creative Director. His work for New Museum and Prudential has been awarded multiple Cannes Lions, including a Titanium for the Prudential Challenge Lab.
Born and raised in Paris, Gaëtan is the eldest of seven children.
He started his career as a copywriter at CLM/BBDO in 2004.
He’s now 39 years old and works at Marcel as an Executive Creative Director.
Along with his creative partner, Youri Guerassimov, Gaëtan has produced outstanding and award-winning work for a large span of national and international accounts such as Pepsi, Orange, Total, Fiat, Carrefour, Nestlé Waters, Groupama or Intermarché to name a few.
Gaëtan has been one of the most awarded French creative of his generation.
He has won almost every major awards of the industry including 2 NY Festivals Best of Show, 3 D&AD Black Pencils, Cannes Lions Grand Prix, One Show Green Pencil, Grandy, Grand LIA, 4 Eurobest Grand Prix and 27 Cannes Lions.
He has been honored to take part in the judging of many advertising festivals (Cannes Lions, One Show, LIA, french ADC).
Gaëtan is a happy husband and a father of three. He tries to spend more time with them than with Youri. Yes, he tries…
Federico “Fede” Garcia is an accomplished writer and creative lead with a reputation for delivering work that is by turns provoking, delightful, moving, and inspiring. He currently serves as Global Executive Creative Director at Huge, one of the most innovative digital agencies in the US. In addition to being an expert creative, he has distinguished himself as a careful, strategic thinker with a sophisticated understanding of visual storytelling and contemporary culture. His career in advertising spans more than 20 years and over three different continents, as he moved from Buenos Aires to Tokyo and eventually NY. Throughout this journey, he has collected some of the most prestigious advertising awards, including Cannes Lions, D&AD, One Show, Clio, LIA and Effie, and his work has been featured in some of the most influential advertising publications, including reaching the cover of the prestigious Lüerzer's Archive Magazine.
Guido Heffels is the co-founder and chief creative of Berlin-based communications agency HEIMAT, which also has offices in Vienna and Zurich, as well as a second agency in Berlin; HEIMAT active. Since 2014, HEIMAT is part of the global TBWA network which he (and also his two co-founding comrades Andreas and Matthias) somehow never regretted. Surprisingly enough, HEIMAT celebrated its 20th year of existence in 2019.
The roster of HEIMAT clients includes European DIY store chain Hornbach, online retailer OTTO, McDonald's, the liberal political party FDP, supermarket chain Kaufland, adidas, Netflix, Volksbanken Raiffeisenbanken, BCG, Share foods, Spax, Bloomy Days as well as many others. The agency's work has been sugarcoated by all major award shows over the years, which somehow meant that they invite Guido himself to judge and praise the work of others. For no obvious reason, he was never invited to judge ADC Global which, from time to time, gives him a ruffled ego.
Contrary to popular belief, Guido still does not play golf. He does not drive a Porsche. He has not yet settled on the Island of Majorca. He does not have a dog. But he is still married to his first wife and producer Kerstin. He also has a very good relationship with his son Enno, which could be described as "more than strong" and meaningful.
He has been a member of the German Art Directors Club since 1998 (disclaimer: this doesn’t mean much but it allows him to stretch this short bio a little bit).
As Group Executive Creative Director at R/GA, Genevieve Hoey leads a diverse team of systematic and campaign creatives to create innovative, holistic, story-driven campaigns for clients like Nike, Converse, Girl Scouts USA, Planned Parenthood, DuPont Specialty Products and more. Prior to moving to New York, for four years Genevieve was the global creative lead on Booking.com at Wieden + Kennedy Amsterdam. Before that, she spent two years as Global Digital Creative Director for BMW MINI traveling the world for an experimental content series with VICE.
Writer-based, over her 15+ year career she’s made films of varying lengths and languages, integrated campaigns, activations, web content series, interactive installations, music videos and more. She’s won international awards from top shows, and judged many of them.
An LGBTQ+ activist, she champions diversity and equality in the work and the workplace, and is actively involved in leading the R/GA LGBTQ+ Network initiatives. She’s most passionate about creating ideas that drive real change, like a global anti-plastic pollution platform for Corona, a national LGBTQ+ campaign to fight for same-sex marriage equality in Australia and most recently, a project to close the teen sex ed knowledge gap for Planned Parenthood in America.
Grant is the Global ECD of iris based in London. He works alongside CCO Shaun McIlrath on pushing iris’ global creative output forward. During his time at iris he has led the award-winning Moon For All Mankind VR experience for Samsung, led the design team for the 2012 Olympic Mascots, developed Johnnie Walker's F1 branded content series 'Step Inside The Circuit' and the 'Force Of Black' platform for adidas' partnership with the All Blacks. He is the co-author of Newsjacking published by Thames and Hudson and is a regular speaker and juror at creative industry events including D&AD Shift.
Sheena is one of the best known and most respected creative in China, according to the R3 Creative survey.
She has worked in the Greater China region for over 2 decades. Prior to joining McCann, she has played leadership roles at pioneering agencies such as Ogilvy, D’Arcy, DDB Group Greater China and Publicis China.
During this time, she has been integral to both creative and strategic development, in order to build strong business partnerships with many international and local clients such as L’Oreal, Citibank, P&G, Nestle, J&J, Coca-Cola, Fidelity, Sanofi, Philips, Unilever, Heineken, Tencent, Roche, 3M, AXAand General Motors (Buick and Cadillac).
More than 500 more trophies has been awarded to her works. Her beliefeis to continue raising the bar and the result of winning awards comes naturally.
She is much in demand as a Jury President in China, Jury panel in Asia and global award shows, and has recently invited as speaker in Spikes, also judged One Show, LIA China, Clio in 2019 and is going to be the Grand Jury in New York Festival 2020.
She also actively involved in industry affairs contributing her specialty and learnings. She is Co-Chair in China Mobile Marketing Association, Vice president in China Advertising Association of Commerce. She is committed to driving the China advertising industry forward.
Simon is Chief Creative Officer of Wunderman Thompson Australia and has been successfully leading agencies and creative departments for over a decade.
His love of ideas has seen him work at many of the world’s leading agencies both locally and overseas, including AMV.BBDO London, Publicis Mojo, 303MullenLowe and BMF, where during his six and a half years, he helped lead them to Australian Agency of the Decade.
In 2014, he joined Wunderman Thompson, where he oversees offices in Sydney, Melbourne and Perth and sits on the WT Creative Council.
Simon has had the honour of judging at global award shows including Cannes, D&AD, One Show, Spikes and many more and has collected shiny objects at all these shows, including multiple D&AD yellow pencils and over 30 Cannes Lions to name a few. He has also been ranked one of the top 10 CD’s in the world by the Big Won Report.
Above all, Simon is proud of the culture he helps create, in which he believes talented people from all departments can make a difference to the creative output of the agency, and the strong partnerships he forms with clients to collaboratively solve their business problems.
Monica is one of the few women in the world to lead a creative department in an advertising agency.
She was voted the Most Admired Female Creative in Spain for two consecutive times, and is the first woman to lead the ranking in over 40 years.
What’s more she has also appeared on the FORBES 100 Most Creative People in Business. She is also the first Spanish creative to be a member of the board of the One Club for Creativity in New York.
In an age of technology and digital transformation, Monica is able to humanize brands, building unique conversations that attract interest that bring human and social values together.
She accumulates 25 Lions and over two hundred awards from the main national and international advertising festivals.
Monica has been a jury at numerous prestigious advertising festivals such as Cannes, One Show, Clio, London IA, EL OJO de Iberoamerica, New York Festivals, FIAP, El SOL etc.
But her most important campaign, is her twin daughters.
He has been with Ogilvy for over 36 years, and since January 2019 in his current role. He started as an account executive and moved to creative in 1988.
In 2016, he became the first ‘pure’ advertising person to be honoured with the national civilian award ‘Padma Shri’. He was the first Asian to chair the Cannes Jury in 2004. He was awarded the lifetime achievement award by Clio, New York in 2012 and by the AAAI in India in 2010. Piyush has been a brand ambassador for Indian advertising at many international and Indian forums and was also a mentor at the Berlin School of Creative Leadership.
Piyush is best known for his creative work. He believes advertising must talk to the hearts of people and the best reward of good work is when people on the streets it is aimed at, talk about it. His work has won over 1,000 awards nationally and internationally. He commands great respect, particularly within the Indian client fraternity because of the number of brands he has partnered to build.
His most famous campaigns include Asian Paints (har ghar kuch kehta hai - every house has a story to tell), Cadbury (kuch khas hai hum sabhi mein- real taste of life), Fevicol (Fevicol ka jod hai, toote ga nahi- the unbreakable bond of Fevicol), SBI Life (heere ko kya pata tumhari umar - diamond doesn’t know your age) to name a few. He also led the campaign that brought the BJP to national power in 2014 with the famous lines abki baar Modi Sarkar - this time Modi government and ache din aane wale hain- good days are going to come.
Unlike the Ambanis and Bill Gates who have money to donate for social causes, he believes people in advertising can use their creativity to drive social change. He has done many memorable social campaigns - one he is particularly proud about, is his work with UNICEF to make India a polio-free country. He has documented his advertising philosophy and thoughts behind his famous campaigns in his book ‘Pandeymonium’. In June 2018, Piyush alongwith his brother Prasoon Pandey was awarded the Lion of St. Mark at the International Festival of Creativity at Cannes.
Before joining advertising, Piyush was a state-level cricketer (cricket is his other big passion) and a tea-taster. He is married to a former colleague Nita and has 6 dogs.
Nick is VP ECD at R/GA. He’s spent over two decades in the industry and has won accolades at every major award show, including 13 Cannes Lions and two yellow pencils at D&AD. His career spans three continents with spells in London, Sydney and New York. Along the way, he’s worked for brands including Samsung, Mercedes-Benz, Volvo, McDonalds, Volkswagen, YouTube, Mars-Wrigley and P&G.
Kazoo Sato started his professional career at Sony Music Entertainment as a music producer in 1997; later joining Leo Burnett Tokyo to lead creative works on various global brands.
In 2009, Kazoo joined TBWA\HAKUHODO and after four years as Executive Creative Director, Kazoo was named Chief Creative Officer, TBWA\HAKUHODO Japan.
Since joining the agency in 2009, Kazoo has helped TBWA\HAKUHODO secure awards across all major international award shows, including; Gold Cannes Lions; Clio Gold; D&AD Yellow Pencil and NY ADC Gold amongst many others.
Kazoo has also served on the jury of international and domestic awards shows across various categories including; Cannes Lions Film, Design, Digital and Activation. He was also awarded 'Creative of the Year' Medalist by the Japan Advertising Agencies Association in 2011 and Campaign Magazine Japan/Korea Creative of the Year in 2013. He has also played an essential role in the agency securing seven consecutive Campaign Creative Agency of the Year titles, more than any other Creative agency in Japan and recently winning ADFEST 2018 Agency of the Year, as well as Global ADC 98th Annual Awards 2019 Agency of the Year.
Kazoo's work has moved beyond the boundaries of advertising and he now also produces live music concerts and interactive events.
Jason Schragger is Chief Creative Officer at Saatchi & Saatchi, overseeing offices in Los Angeles and Dallas. Born in Zimbabwe, Jason immigrated to Australia where he lived until 1998 and then moved to Singapore, followed by Amsterdam, and Berlin.
His life experience has helped him oversee the Toyota T2 effort to unite 4 agencies of different cultural backgrounds. These agencies include specialists in the African American, Hispanic and Asian American markets.
He is also leading the efforts for Toyota’s Global Olympics and Paralympics assignment, fostering a close partnership with Dentsu Tokyo.
Jason has been in a position of creative leadership since the age of 27, when he was one of the youngest Executive Creative Directors, ever, in the Lowe and Partners network. At the time, Lowe was ranked 14th in Singapore, and within 18 months, under his direction, became number one in the agency rankings - winning “Agency of the Year,” in both the creative trade press and the business trade press.
Prior to joining Saatchi, Jason was a Global Creative Director at TBWA\Chiat\Day, overseeing the Nissan United account.
Throughout his career, Jason created campaigns for clients, including, Levi’s Japan, IKEA, garnering a Cannes Gold Lion, launched the first, ever ad for HSBC, “The World’s Local Bank” and launched adidas’ first new category of football boots in over 10 years. He even made Roberto Baggio miss his infamous penalty, costing Italy the World Cup, in a commercial for Johnnie Walker.
A dad of two, Jason currently resides in Los Angeles with his family.
Chaka Sobhani is Chief Creative Officer of Leo Burnett London.
With 20 years of experience as an award winning director, writer and creative director, she has worked for the biggest broadcasters, brands and agencies worldwide.
She hasn’t had a conventional advertising career, having spent over 10 years as a film maker and in television. Chaka was recruited by ITV to set up and ECD their first in-house creative agency, production company and design studio.
During this time, the network regained the no.1 position in the UK, created its most successful global formats and content in the X Factor and Downton Abbey, and won the prestigious Channel of the Year for the first time in their history, as well as numerous BAFTA’s and the Rose D’Or.
Chaka then spent a number of years at leading independent agency Mother, running a number of accounts and building their content ability, before joining Leo Burnett.
She has worked on countless brands including McDonalds, Boots, Coca Cola, Kellogg, Co-op, Sky, NSPCC, Stella Artois, Agent Provocateur and Adidas. Highly awarded amongst all the major honours, Chaka has overseen Leo Burnett London be named Agency of the Year 2016 by Epica and Direct Agency of the Year 2016 by Campaign, as well be part of the most awarded network in the world (according to AdAges 2015 Awards Report)
Dörte Spengler-Ahrens, CCO at Jung von Matt/SAGA.
Dörte studied Visual Communications and started her career as an Art Director before switching to copywriting.
After working in several agencies, she went to work at Jung von Matt where she became a Creative Director after only three years.
In 2000, she founded her own company MARIA.
Dörte returned 2002 to Jung von Matt to set the agency JvM/Spree in Berlin with two partners and became a partner and share holder.
After that, she launched the first international branch called Jung von Matt/9 and several other Jung von Matt companies (JvM/Pulse, JvM/Fleet, JvM/Elbe) working for all big JvM clients including BMW, BVG, Mercedes-Benz, NETTO, NIVEA, Sixt, Zalando, etc.
In November 2016, she founded Jung von Matt/SAGA -which stands for Spengler-Ahrens-Giest-Agency- with Managing Partner Stephan Giest.
Dörte is one of the most awarded German creatives, long term Committee Chairwoman and now Vicepresident of the Art Director’s Club (ADC), curator of the ADC Festival and Congress Hamburg, Advisory Board Member of the D&AD and New York Festival, as well as a juror in all the communication industry’s most important international award juries every year (LIA, Clio, One Show, Cannes, ADC*E).
She was awarded Germany’s Agency Head of the Year 2018, served 2019 besides other juries as Chairwoman and Jury President of the ADC*E Festival.
Doerte has won over 600 awards in her carrier including several Grand Prixs.
She loves her work, only more she loves her husband Tobias Ahrens, her son Bela and the family dog Tyson. She also loves to travel and to meet people – preferably, all at the same time.
Tilly has worked at a supermarket, for a shoe store, folded a million t-shirts at a clothing retailer worked as a switchboard operator and sold drugs (at a pharmacy). Thankfully, his love for words and ideas eventually led him to a career in advertising.
As a copywriter, Tilly worked at agencies like Lindsay Smithers FCB, Publicis, The Jupiter Drawing Room and TBWA. In 2005 he co-founded a start-up called Black River FC where he helped in the creation of some of South Africa’s most provocative and contagious work for brands like Nando’s, MINI, 1st for Women and Virgin Money.
In 2016 he joined FCB as Chief Creative Officer, the same year he was recognized as “The Most Admired Creative Boss” in South Africa by his peers.
Some of his favourite pieces of work have never won major awards. It’s a good thing he doesn’t validate success based on statues.
My first career was Industrial Design, I wanted to design cars but in Argentina there were not many possibilities with respect to that.
My professional career in Advertising began in 1998 in an advertising agency called De Luca, who at the time was an agency of the Argentine market milestone. After my time there, as income to Agulla & Baccetti, the "Agency of the moment." A few years later I was summoned as Senior Copy Writer for Pragma FCB After a year I join as Senior Copy Writer at FiRe DDB, the agency began to speak of "Advertainment". Then, after a while, i return to Agulla & Baccetti, which changes its name to Lowe A&B to end up being LOWE Argentina. From there I joined as Creative Director at Euro RSCG (Havas), for nearly four years. Five years ago i started working at DRAFTFCB as Creative Director. Two years later i became Executive Creative Director of FCB Buenos Aires. After three years as Executive Creative Director, he assumed the same position at Blue Hive Argentina / GTB (WPP). I worked as Executive Creative Director exclusively for Ford brand two years.
Today I am the Chief Creative Officer of Geometry Global Argentina, working for brands such as Volkswagen, Cinemark Hoyts, Naranja, BAT, Coca-Cola, Osde, Telecom, Salentein Wines, etc.
Won awards in the most important festivals of the world as:
El Ojo de Iberoamerica
London International Awards
FIAP (3 GP)
Copa de Iberoamérica
El Sol de San Sebastián
Diente (1 GP / Argentine Creative Circle)
Gerrit Zinke is Managing Director Creation of the Hamburg office of the thjnk agency group working for clients like Audi, Commerzbank, Deutsche Bahn and REWE.
After graduating from the University of Applied Science in Hamburg in 2001, Gerrit Zinke started working for the agency Springer & Jacoby where he was primarily responsible for the clients Mercedes-Benz and smart. In 2006, he came to thjnk (then still called kempertrautmann). For meanwhile more than 10 years, he has been the creative lead for the client Audi. During this time, thjnk and Audi have received numerous accolades for their work, most recently for the case Mission to the Moon which has received several national and international awards – among them Gold and Silver at the ADC Germany and a Lion at the Cannes Lions International Festival of Creativity in 2016 (category: promo & activation).
Gerrit is a member of the ADC Germany and the British D&AD. He has sat on several juries for creative competitions, among them the ADC Germany, Eurobest, New York Festivals, LIA Awards and Cannes Lions International Festival. Furthermore, he has been decorated with more than 400 national and international awards.
Gerrit is married and has two children. He finds relaxation from hectic everyday life and his two wild boys in the form of his hobby: fishing. Even if he is not successful – which ist the case most of the time.