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Copywriting
Pre-Hated
  • Finalist
  • SINGLE PLUS
  • UNITED KINGDOM
  • OLIVER / U-Studio
  • Marmite
DIRECT: Craft Copywriting
  • Rod Sobral - Global Chief Creative Officer
  • Paul Turner - Creative Director / Writer / Art Director
  • Magnus Thorne - Creative Director / Writer / Art Director
  • Andrew Tuffs - Creative Director
  • Tanya Lock Achilleos - Creative Producer
  • Christiaan Rautenbach - Editor
  • Alistair Hood - Cameraman
  • Sara Lim - Accunt Director
  • Sophie Allan - Brand Manager

Explore Other Winners

COPYWRITING
GERMANY
Extraordinary People
  • INNOCEAN Berlin
  • Kia Europe
  • Bronze
PRINT: CRAFT COPYWRITING
AUTOMOTIVE
GERMANY
Trips
  • INNOCEAN Berlin
  • Hyundai Motor Europe
  • Bronze
PRINT: Products & Services AUTOMOTIVE
PUSHING CULTURE  (FORMERLY BRAVE WORK/BRAVE CLIENT)
SOUTH KOREA
FACE THE FACT
  • INNORED
  • Babitalk
  • Bronze
START-UP: BEST USE PUSHING CULTURE  (FORMERLY BRAVE WORK/BRAVE CLIENT)
Earned Media
Cracker Jill
  • Ketchum
  • Frito-Lay North America, Cracker Jack
  • Bronze
PUBLIC RELATIONS: Best Use Earned Media
Women
BUICK #SeeHerGreatness
  • Leo Burnett Detroit
  • Buick
  • Bronze
PURPOSE: EMPOWERMENT Women
Visual Effects
GERMANY
The Date and the Fish
  • Leo Burnett GmbH
  • Samsung
  • Bronze
FILM CRAFT Visual Effects
ACTIVATION & ENGAGEMENT
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • Bronze
ADVERTISING MARKETING EFFECTIVENESS: BEST USE ACTIVATION & ENGAGEMENT
ENTERTAINMENT COMMERCE
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • Bronze
COMMERCE AND CREATIVITY: BEST USE ENTERTAINMENT COMMERCE
ACTIVATION & ENGAGEMENT
UNITED ARAB EMIRATES
Self Check-Out
  • Leo Burnett Middle East
  • K-Lynn
  • Bronze
ADVERTISING MARKETING EFFECTIVENESS: BEST USE ACTIVATION & ENGAGEMENT
ACTIVATION & ENGAGEMENT
UNITED ARAB EMIRATES
The Drive Thru School
  • Leo Burnett Middle East
  • McDonald's
  • Bronze
ADVERTISING MARKETING EFFECTIVENESS: BEST USE ACTIVATION & ENGAGEMENT