Partner/ CCO COG Digital+Design, India
In an advertising career spanning 28 years, Viral has worked with agencies like Mudra, Saatchi & Saatchi, Grey Worldwide, Cheil heading the former 3 agencies for 14 years and founding Out of the Box. At present, he is Partner at Cog Digital+Design. He has worked on over 200 brands. To name a few: Hyundai | | Samsung | Panasonic | Bridgestone | Rolex | Emaar | India Shining | Taj Group of Hotels | Tata Cellular | TVS | ONGC | IFB | Medharbour | Business Today | Bharat Petroleum | Osho Industries Limited | Osho Flexibles Limited | Apollo Hospitals | Aviva Life Insurance | DLF | Incredible India | Haier Home Appliances | Mother's Pride Pre Schools | Presidium Schools | Ranbaxy | Head & Shoulders | Channel V | Hindustan Times | Mother Dairy | Maruti Suzuki | GVK industries | Indigo Nation Apparels | Tiger Blanc Vodka | Veen Waters | DeVans Modern Breweries, etc.
He work has been applauded at numerous awards shows. From nominations in Print and Design at Cannes including a Gold Lion in Design | The One Show Design and Advertising (10 years at a trot) New York Festivals in Design | Spikes Awards in Design | Communication Arts Design | Kyoorius D&AD Design and Advertising | Dozens of Luzer's Archives | Only one from the country to have work archived at the Museum of Design in Zurich and God only knows how many Goafest ABBY's.
Viral has also been a regular jury member at The Cannes Lions in Design, The One Show in Design, New York Festivals in Design, The Dubai Lynx in Design, The Portfolio Night, The world's biggest Photography Awards called The One Eyeland Awards and, of course, been judging Goafest ABBY's (India's leading Advertising and Creative Festival) for years now, including being a Jury Chairman in Design, Still Craft, Outdoor and Ambient Categories. He is Currently Judging Ernst & Young (EY) Webfare Awards 2019. India's First Ever Web Industry Awards. And serving as Jury Chairman, Goafest 2019 in Design & Print Craft.