Senior Creative Director The Classic Partnership Advertising, UAE
Satyen is a right meets left brain integrated Senior Creative Director who enjoys pushing creative boundaries while keeping the business side of things in the right balance. He has a keen eye for details when it comes to ideas and execution and believes in a hands on strategic approach to creative work.
He has an insatiable appetite for solid integrated creative work and this keeps him enthusiastic and hungry in a creative industry which today, is changing faster than Dubai’s skyline. He enjoys nurturing creatives, helping them discover their best self and push their creative boundaries.
Originally from Mumbai but living in Dubai for the last 14 years, he figured out quite early that he wasn’t cut out for the conventional 9-5 grind. Having started as an illustrator and graphic designer, today he maps out creative journeys for brands across varied industries such as fashion, entertainment, automotive, banking, telecom and FMCG.
He heads the creative team at The Classic Partnership Advertising, a VMLY&R (WPP) Group Company. His work has been awarded at some major international and regional shows including a Gold and Silver Cannes Lions, Global Awards, Loeries, Dubai Lynx, MENA Effies and MENA Cristals amongst others.