Executive Creative Director, CBX , USA
Allison has been with CBX since its inception. As Executive Creative Director, she is responsible for providing creative inspiration, vision, and strategic guidance for the design team.
Allison has led creative and innovation initiatives for virtually all CBX clients, including the revolutionary launch of U by Kotex, in the fem-care category. Her work has been recognized by the creative industry through numerous awards. Most recently, she led the CBX studio to win Platinum and Bronze Pentawards.
In addition to great design, Allison has a passion for brands that truly get “marketing to women.” She has counseled brand leaders at industry conferences to break through clichés, and get real. She has also connected with young women by speaking at TEDx – challenging them to think about the way the brands they choose represent women.