Chief Strategy Officer, The&Partnership, USA
Throughout her career, Shobha has led strategy for some of the world’s most recognized brands including Coca-Cola, LVMH, Cadbury’s Sour Patch Kids, Heineken, Kellogg’s and Kraft. Prior to The&Partnership, Shobha consulted on global PepsiCo and Ann Taylor projects at accelerator agency, Bullish, Inc. She also served as EVP, Director of Planning at Deutsch, where she oversaw the strategy team and ran global business on brands like Jagermeister and Acuvue. Shobha has held positions at Leo Burnett Chicago & London, Vigilante NYC and Mother New York, where she led strategy on JCPenney, Johnson & Johnson and Kraft brands, while also involving herself in other aspects of the business, including Account Management, and Production.
Her work has been recognized with numerous industry awards, including the London International awards, regional and national Addys, and an ANA Award of Excellence for Multi-Cultural Advertising. Shobha has a true global sensibility; she was born in India, has lived all over the world, and she speaks seven languages.