Viviane Pepe

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Creative Director, WMcCann, Brazil

Creative Director at WMcCann, Viviane Pepe has been developing projects for clients such as Coca-Cola, Sprite, Fanta, TIM, Statoil, Mobil, Maybelline and L'Oréal Paris. Nominated and awarded in Cannes, Clio, One Show, The New York Times, Webby Awards, El Sol, El Ojo, FIAP, CCSP, #Femvertising, Wave and Effie. Pop Culture teacher at the Miami Ad School, with a specialization in Design at the School of Visual Arts in New York and Fashion Innovation at the Central St. Martins in London, she is passionate about culture, behavior and innovation. This year L'Oréal's campaign "My First Women's Day" she led with her team was recognized by IPG's Diversity Award as the network Campaign of the Year.

GJ-1, DINewYork Festivals