Associate Creative Director, BBDO New York, USA
Bianca Guimaraes is an Associate Creative Director at BBDO New York with over nine years of experience. She has been named as one of Business Insider’s ‘30 Most Creative People in Advertising Under 30’ in 2012, 2014, 2015 and 2016. In the past year, she’s been featured on Adweek's Creative 100, named among the 'Next Creative Leaders' by the One Show and the 3% Conference, and as one of Shots’ Rising Stars.
Bianca's work speaks for itself. It has been recognized at shows including Cannes, One Show, Clio, LIA, D&AD, ADC, Webbys, Effies, among others. It has also been featured in the New York Times, LA Times, Business Insider, Washington Post, ABC News, Contagious, Mashable, Gizmodo, CNN, Fox News, PIX 11 and BuzzFeed.
Outside of work, Bianca impacts the future of advertising by teaching at Miami Ad School and participating in portfolio reviews and mentorship programs from organizations like the One Club, the 3% Conference, Pratt, FIT, among others.
She has been invited to speaking engagements including a One Club panel during Creative Week, a career conference workshop from She Runs It, and by Google to speak at Cannes about stand-out mobile moments and inspirations.
At the top of Bianca’s priority list is achieving gender equality. She participates in many online communities of women in advertising and has been tapped by many female creatives asking for advice on how to navigate this issue.
Ultimately, she hopes her achievements can encourage more young women to consider advertising as their profession, and inspire women in the business to see a future in it.