Creative Partner, BBDO Guangzhou, China
Supparat Thepparat serves as Creative Partner for major international brands like Procter & Gamble’s Olay, Safeguard, Braun, Tide, as well as strong regional brands such as Darlie Toothpaste in BBDO Guangzhou, China since 2017. Navigating through China’s ever-changing terrain, he is devoting all his passion and efforts toward developing breakthrough creatives and has his sight firmly set on creating insightful award-winning campaigns.
Supparat started his career as an art director at BBDO Bangkok, where he earned many awards from his campaigns. Most notably, "PACK" of Tesco Lotus, which won in Cannes Lions, the Clio Awards, D&AD, Spikes Asia, AdFest and in other prominent local competitions.
His early success then took him across the world to McCann Worldgroup Middle East in 2008 to work on Coca-Cola, MasterCard, McDonald’s and Batelco. In the 4 years he spent there, his Batelco Directory Campaign won the One Show, Epica, New York Festivals awards, and the Dubai Lynx Awards, including two Grand Prix and a Gold.
He returned to Bangkok as Creative Director for Dentsu Plus in 2012, quickly growing it into one of the top 10 agencies in the country.
In early 2016, he started his journey to China by joining in JWT Shanghai as Creative Lead for HSBC, Abbott, and J&J regional and other local clients.
Supparat also serves on the committee for B.A.D (Bangkok Art Directors' Association), a non-profit organization that supports and nurtures young creatives in Thailand. He spends his time fostering connections between up-and-coming talents and businesses.