EVP/Executive Creative Director, McCann New York, USA
Susan has been with McCann since 2013 working on iconic brands like MasterCard and Microsoft. She is passionate about ending the gender gap in STEM and has created two successful campaigns about the issue. For Girls Who Code she created a series of films that satirically suggest girls can’t code because they have boobs. With Microsoft she helped develop a patent program for young women and films that highlight some of the surprising things that are “woman-made.” Most recently, she created the provocative “Toddlers Kill” campaign for the Brady Organization to end gun violence.
Prior to McCann, Susan was a Creative Director at Saatchi & Saatchi on Tide where she helped create the Super Bowl favorite “Miracle Stain.”
She has been featured in Adweek’s Creative 100 and AdAge’s Creatives you should know and her work has been recognized by Cannes Lions, One Show, D&AD, Clios, Webby’s, #Femvertising awards and AICP.