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EVENTS & EXPERIENTIAL MARKETING
The Harbin Sit Pack
  • Silver
  • SINGLE
  • CHINA
  • BBDO China
  • Anheuser-Busch Inbev (China) Sales Company Limited -Harbin Brand
ADVERTISING MARKETING EFFECTIVENESS: BEST USE EVENTS & EXPERIENTIAL MARKETING
  • Arthur Tsang - Chief Creative Officer, BBDO Greater China
  • Elvis Li - General Manager
  • Cesar Farah - Creative Director
  • Song Wu - Creative Director
  • Zoe Zhao - Senior Art Director
  • Harry Chen - Group Planning Director
  • Shin Shen - Senior Planner
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Games
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Oreo Cheat Cookies
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  • Mondelēz Europe/ Oreo
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DIGITAL/MOBILE: Best Use Games
Sponsorship Integration
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Oreo Cheat Cookies
  • Saatchi & Saatchi Düsseldorf
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BRANDED CONTENT/ENTERTAINMENT: Best Use Sponsorship Integration
Audience Connection
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Oreo Cheat Cookies
  • Saatchi & Saatchi Düsseldorf
  • Mondelēz Europe/ Oreo
  • Finalist
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Audience Connection
Social Justice
 GERMANY
The choir against hate speech
  • Saatchi & Saatchi Düsseldorf
  • Deutsche Telekom
  • Finalist
PURPOSE: EMPOWERMENT Social Justice
Music/Sound Design
 GERMANY
The choir against hate speech
  • Saatchi & Saatchi Düsseldorf
  • Deutsche Telekom
  • Finalist
AUDIO/RADIO: Craft Music/Sound Design
TV & CINEMA
 UNITED ARAB EMIRATES
The Right to Power
  • Saatchi & Saatchi Middle East
  • LOGI Energy
  • Finalist
ADVERTISING MARKETING EFFECTIVENESS: BEST USE TV & CINEMA
POINTOFPURCHASE
 UNITED ARAB EMIRATES
Time to Read
  • Saatchi & Saatchi Middle East
  • Kinokuniya
  • Finalist
ADVERTISING MARKETING EFFECTIVENESS: BEST USE POINTOFPURCHASE
Celebrity/Influencer
 GERMANY
Erstmal Essen (Eat First)
  • Scholz & Friends
  • Uber Eats
  • Finalist
COLLABORATIONS & PARTNERSHIPS: Best Use Celebrity/Influencer
Best Use of Music
 GERMANY
Erstmal Essen (Eat First)
  • Scholz & Friends
  • Uber Eats
  • Finalist
FILM CRAFT Best Use of Music
Healthcare
 GERMANY
InTempo – The Panic Prevention App
  • Scholz & Friends
  • InTempo
  • Finalist
START-UP: Products & Services Healthcare