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Made for Social Media
The New Rules of The Game, Bumble's results-driving Trust & Safety Campaign.
  • Finalist
  • CAMPAIGN
  • USA
  • Bumble
  • Bumble
FILM: Best Use Made for Social Media
  • Samantha Garcia - Head of Americas Marketing
  • Madeline Dennison - North America Senior Marketing Manager
  • Jennifer Worek - North America Marketing Manager
  • Abby DeRochie - North America Marketing Coordinator
  • Shannon Murphy - Creative Director
  • Maggie Williams - Writer
  • Sarah Knight - Account Supervisor
  • Melissa Mathei - Director of Account Management
  • Jordan Mynderse - Project Leader
  • Kristoffer Knuston - Executive Producer
  • Katie Riddle - Executive Creative Director
  • Sin Liu - Brand Strategy Director
  • Judy Wittenberg - Business Affairs Director
  • Madeline Caldis - Integrated Production Coordinator
  • Peter Huxmann - Studio Production Director
  • Kate Halpin - Director
  • Laura Rosmann - Senior Marketing Community Manager
  • Sam Sokol - Senior Marketing Manager Canada
  • Jess Sfera - Media Strategy Director
  • Payton Iheme - VP, Public Policy
  • Courtney Arnold - Creative Lead

Explore Other Winners

G100 Limitless
FRANCE
Anne de Gaulle
  • Havas Paris
  • Fondation Anne de Gaulle
  • Gold
THE G100 AWARDs G100 Limitless
Direction
GERMANY
Generation Sitting
  • HFF Munich Film School
  • LYMB.iO
  • Gold
STUDENT: Film Craft/Video Craft Direction
Avant-Garde/Innovative
SOUTH KOREA
Google Maps: Savigator
  • Kyunghee University
  • Google
  • Gold
STUDENT: Medium Avant-Garde/Innovative
Small Budget/Big Idea
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • Gold
SOCIAL MEDIA & INFLUENCER: Best Use Small Budget/Big Idea
GAMIFICATION
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • Gold
ADVERTISING MARKETING EFFECTIVENESS: BEST USE GAMIFICATION
Small Budget/Big Idea
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • Gold
DIRECT: Best Use Small Budget/Big Idea
RETAIL STORES & E-COMMERCE
UNITED ARAB EMIRATES
Self Check-Out
  • Leo Burnett Middle East
  • K-Lynn
  • Gold
ADVERTISING MARKETING EFFECTIVENESS: PRODUCTS & SERVICES RETAIL STORES & E-COMMERCE
PUBLIC RELATIONS STRATEGY
UNITED ARAB EMIRATES
The Homecoming
  • Leo Burnett Middle East
  • Home Centre
  • Gold
ADVERTISING MARKETING EFFECTIVENESS: BEST USE PUBLIC RELATIONS STRATEGY
GUERRILLA
CANADA
French Toast Guy
  • McCann Canada
  • Wendy's Canada
  • Gold
ADVERTISING MARKETING EFFECTIVENESS: BEST USE GUERRILLA
FILM/VIDEO < :60
Thin Crust Summer
  • McKinney
  • Little Caesars
  • Gold
NYF’IN FUNNY FILM/VIDEO < :60