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Positive World Impact
Digital Blackout
  • Bronze
  • STUDENT CAMPAIGN
  • USA
  • Syracuse University, The Newhouse School
  • Volvo
STUDENT: Medium Positive World Impact
  • Charlotte Shea - Art Director
  • Brooke Hirsch - Copywriter
  • Mel White - Instructor
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ACTIVATION & ENGAGEMENT
 SOUTH KOREA
MAIL OLD MEDS
  • INNOCEAN
  • KOREA POST / Korean Pharmaceutical Association
  • Finalist
ADVERTISING MARKETING EFFECTIVENESS: BEST USE ACTIVATION & ENGAGEMENT
PHARMA
 SOUTH KOREA
MAIL OLD MEDS
  • INNOCEAN
  • KOREA POST / Korean Pharmaceutical Association
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ADVERTISING MARKETING EFFECTIVENESS: PRODUCTS & SERVICES PHARMA
Ambient
 SOUTH KOREA
MAIL OLD MEDS
  • INNOCEAN
  • KOREA POST / Korean Pharmaceutical Association
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ACTIVATION & ENGAGEMENT: Best Use Ambient
Innovation
 SOUTH KOREA
MAIL OLD MEDS
  • INNOCEAN
  • KOREA POST / Korean Pharmaceutical Association
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COLLABORATIONS & PARTNERSHIPS: Best Use Innovation
Healthcare
 SOUTH KOREA
MAIL OLD MEDS
  • INNOCEAN
  • KOREA POST / Korean Pharmaceutical Association
  • Finalist
ACTIVATION & ENGAGEMENT: Product & Services Healthcare
Politics & Government
 SOUTH KOREA
MAIL OLD MEDS
  • INNOCEAN
  • KOREA POST / Korean Pharmaceutical Association
  • Finalist
ACTIVATION & ENGAGEMENT: Product & Services Politics & Government
Other
 SOUTH KOREA
MONEY PERFUME
  • INNOCEAN
  • DAOL DIGITAL BANK Fi
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PUBLIC RELATIONS: Products & Services Other
Banks: Commercial + Retail
 SOUTH KOREA
MONEY PERFUME
  • INNOCEAN
  • DAOL DIGITAL BANK Fi
  • Finalist
FINANCIAL: Consumer Banks: Commercial + Retail
Product Innovation
 SOUTH KOREA
Solar Beehive
  • INNOCEAN
  • Hanwha
  • Finalist
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Product Innovation
CORPORATE IMAGE/CONSUMER SERVICES/B2B
 SOUTH KOREA
Solar Beehive
  • INNOCEAN
  • Hanwha
  • Finalist
PUBLIC RELATIONS: Best Use CORPORATE IMAGE/CONSUMER SERVICES/B2B